The Three Pillars of D2C Growth
We think in P&L, not isolated metrics. Here's how we partner with early-stage brands.
Fractional CMO
Business-first decision making with P&L thinking. We set up your Demand OS focusing on North Star metrics: LTV, payback, CAC, and reorder rate.
- Strategic Planning
- P&L Optimization
- North Star Metrics
- Demand OS Setup
Performance Marketing
Meta & Google Ads mastery with value-prop discovery, angle testing, and a full creative OS. We build systems, not campaigns.
- Meta & Google Ads
- Creative Testing OS
- UGC & AI Video
- Broad Targeting
Retention Marketing
For brands doing ≥₹5L MRR. We redesign your customer journey with our 7-Layer Retention Audit, focusing on LTV modeling and repeat mechanics.
- 7-Layer Audit
- LTV Optimization
- Email & WhatsApp
- Repeat Systems
Pain Points We Solve
Sound familiar? We've helped 300+ founders overcome these challenges.
Stuck at ₹0-15L/month
Great product but struggling with scalable demand generation
Unclear Value Proposition
Not sure what messaging resonates with your target audience
Low Repeat Purchase Rate
Getting new customers but they don't come back
Unprofitable CAC
Spending more to acquire customers than they're worth
Agency Disappointment
Tired of agencies that just execute without strategy
No Clear Funnel
Traffic comes in but conversions are inconsistent